Bus Graphics Design for RIT

 

When designing the RIT Bus graphics, the main thought was that the RIT bus would mean safety and security. This derivation was generated with the help of the generative matrix.

 

The focus of the design was minimalism as most of the time, people spend the short time looking out of the window. In case that is not true, still the travelers would not like to be disturbed or get bored by the omnipresent graphics on the window glass.

 

The main features of the design are as follows:

1. No graphics on the window by the driver, for maximum visibility
2. Cost effective
3. Low maintenance
4. Maintaining the character of the tiger, the RIT mascot, without being too aggressive